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Yield Management
January 11, 2024
2023 Programmatic Barometer Unveiled: Deciphering eCPM Situation
Reading time
3 minutes
January 4, 2024
Opti Digital’s Remarkable Journey in 2023 and Objectives for 2024
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4 minutes
July 29, 2022
How Do Dynamic Price Floors Allow Publishers to Increase Revenues by up to 40%?
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4 minutes
June 9, 2022
Everything You Need to Know about Price Floors in Programmatic Advertising
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4 minutes
April 11, 2022
6 A/B tests to run in order to optimise your page RPM
Reading time
5 minutes
March 21, 2022
What data should be analysed to maximise your advertising gains?
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5 minutes
March 9, 2022
Advertising viewability: your best ally in boosting your eCPMs
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4 minutes
November 5, 2020
Why should ad placements be important in your monetisation strategy?
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4 minutes